Archive For: Marketing

Lessons from the Prime Minister

Lessons from the Prime Minister

PM Letter

I must be important because the Prime Minister of Australia has sent me a personal email!

But here’s the thing. I don’t remember giving him my email address.

When I look closer at the email, …

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Why Survive when you can Thrive?

Why Survive When You Can Thrive?

Speaking with some of my clients and associates it seems there is a bit of fear in the market place.

There is fear about:

  • The election and which way it will go
  • What the

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What Haven’t You Said?

What Haven’t You Said?

I had misinterpreted a clients email. You know when you put meaning in an email that isn’t there? So I didn’t get in touch.

… time passed …

Now whenever I thought of the client I …

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Who Is Your Signage For?

Who Is Your Signage For?

A client asked me to have a look at their banner designs for an upcoming trade show. They were nice looking designs but they were nothing special. Too often we forget that our banners and

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Have You Got A Card?

Have You Got A Card?

My CardI was at a friends birthday party on the weekend. It was a fantastic event and I was sitting with some people I had never met before.
Now as usual, we started talking about what

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How Are Your Basics?

HOW ARE YOUR BASICS?

Lush

On Friday, I visited the Better Homes and Gardens Show with my exhibiting business partner, Danielle Storey to work with one of our exhibiting clients. There were loads of exhibitors all trying their best to get

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Taking Risks When Exhibiting

Many exhibitors take significant risks when they exhibit. In this short video, I list three thinkgs you need to do to maximise the return on those risks and really make them pay off.

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How Do You Move?

Moving Trolley
I learnt a long time ago that you never move FROM a place, you move TO a place.

What I mean by that is that when you move always consider what you need in the new place. Too many people

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3D Printing on Your Desk

How cool!

I just checked out this video from FormLabs about their 3D printers.

To me it is more than 3D printing. 
It is manufacturing on a small scale. 
It is unleashing creativity.
It is lifting ideas off the page

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Tips for a Successful Event

I shot a quick video recently on the key tips for a successful event. If you are an Event Planner, Event Professional, PCO (Professional Conference Organiser) or even if you run events in your company, you will find these tips

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Why Are You Paying For It?

Let me pay
Why Are You Paying For It?

Many business run different events. They could be internal team building, internal state of the nation, external marketing events or simply a client get together with some valuable information presented. My question for you

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