I find Marketing to be a delicate balance between telling people how damn good you are and humbly sharing the results you have been able to achieve.
In this vein, I wanted to share with you some lovely …
Archive For: Marketing
A friend just sent me this joke email
Instructions for a fun time on the interstate …
Step 2. Drive like a bat out of a hell!
Step 3. Watch people …
Of late I have seen more insanity in the workplace that usual. Here are some samples of insanity I have been a witness to:
- A friend of mine told me how one of her peers had her office door removed
I am fresh off the floor from the 2010 Pregnancy Babies and Children’s Expo and I have some valuable observations to share. I spent three days working with exhibitors to help them Get More from their show experience and here …
Not just the simple “How much money did we make?” I mean really do the numbers.
- Do you consider the total costs? (not just booth cost but labour, pre show marketing, post show followup, accomodation etc)
- Do you know how
International Virtual Assistants Day
Congratulations on being part of an amazing, borderless growth industry and thanks for being part of the OIVAC celebration.
As you know, one of the issues with the industry is that of isolation. So here are …
At any show, it is hard to stand out above the crowd. Thousands of people coming in the doors, hundreds of exhibitors, loads of press, blogging and tweeting, how can you bee seen???
Here is how ioSafe did it.
I have just come back from three days hosting an Expo/Trade Show. There was a great array of brands, products and services all displayed and promoted in different ways. It struck me that the most important thing was most over …
There is a very simple formula for sales:
More Connections = More Sales
But this doesn’t mean you have to go out and find a truck load of more connections yourself, sometimes you only need to work with you existing …
In talking with many exhibitors, one of the things that comes up frequently as an issue is “How should my booth look?”
Now you don’t have to have a person bungy jumping through the floor or hanging from the cross …
People want to touch it!!