Archive For: Sales

Want to Get More Sales?

Last week I was interviewed by Annemarie Cross on her Career Success Radio program.  We talked about many things for just under an hour.  In particular, we were talking about sales and how to increase them.

I thought that it

Read more →


How Sticky Are You?

I don’t mean that in the brown and wooden stick kind of way, I mean do you stick to it?  Do you commit to a strategy and give it every chance to succeed? Or at the first (or maybe second)

Read more →


Marketing via Humour

A friend just sent me this joke email
Instructions for a fun time on the interstate  

Step 1. Tie 3 balloons to your pickup truck…
Step 2. Drive like a bat out of a hell!
Step 3. Watch people

Read more →


Are You Insane?

Of late I have seen more insanity in the workplace that usual. Here are some samples of insanity I have been a witness to:

  • A friend of mine told me how one of her peers had her office door removed

Read more →


Do you Do the Numbers?

Not just the simple “How much money did we make?”  I mean really do the numbers.

  • Do you consider the total costs? (not just booth cost but labour, pre show marketing, post show followup, accomodation etc)
  • Do you know how

Read more →


Get More Sales

There is a very simple formula for sales:
More Connections = More Sales

But this doesn’t mean you have to go out and find a truck load of more connections yourself, sometimes you only need to work with you existing

Read more →


What Inspires your Booth?

In talking with many exhibitors, one of the things that comes up frequently as an issue is “How should my booth look?”

Now you don’t have to have a person bungy jumping through the floor or hanging from the cross

Read more →


You gotta Stand in the Stand!

One of the things that annoys me, but more importantly, costs exhibitors money, is sitting in your stand.

Let me explain.

If you were an exhibitor at a Trade Show or Expo, you would have paid thousands of dollars for

Read more →


Don’t be a Vulture!

I was at an Expo recently and saw some Vultures. I strongly encourage you to NOT be a Trade Show or Expo Vulture. Watch the video and see what I mean!

So what about you? Are you a Vulture? What

Read more →