Archive For: Exhibiting

I am Feeling

For those of you who wondered and who asked, my Stand Up Comedy premiere performance went well. I am defining well as, “I got lots of applause, they cheered at the end and I enjoyed the experience.”

But an interesting thing happened – I had feelings!

As a speaker I address audiences from 5 to 5,000 and feel incredibly comfortable in doing so. In fact, the bigger the audience the better. It was really strange to be in a dingy dark room at the back of an iconic Melbourne hotel with about 120-150 people in the audience and be really nervous. After 30 seconds on stage, I was able to relax a bit and then proceeded. So even though I haven’t been nervous like that for quite awhile, it passed quickly.

What didn’t pass quickly were my other feelings!

I am a student of personal development and the new age learning. Manifesting, Law of Attraction, Power of Positive Thinking and lots of other fun hippy trippy stuff. After a humble assessment of my comedy skill I thought that there was a fair chance I may progress to the second round. When I was doing my preparation I was focused on performing well enough to get to the second round. I was fortunate to be part of a pre-heat comedy workshop and after seeing others my confidence of getting to the second round was boosted.

On the day that 31 people gave their performances of 5 minutes each, 6 of them were to progress to the next round. After the level of laughs I got and the positive feedback from honest friends, I was confident that the second round would manifest in to reality for me. As I watched more and more of the Raw Comedy entrants I could honestly say that there were about two or three that were by far better than me and others that were close. The leader of the comedy workshop had a chat with me at half time and said in his opinion I had a strong chance of getting through.

When the six entrants going through to the next round were announced, my name wasn’t one of them. Some of the people

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who did get through didn’t seem to be as funny as me or have as good a crowd response as I did. But comedy is a funny thing – not funny Ha Ha but funny strange. What appealed to the judges was different to what I did.

My friends and my own mind kicked in:
“You gave it your best shot”
“Others would not have done this”
“The judges got it wrong – we thought you were great”
“There is always next year”
“It wasn’t meant to be”

I tried to be philosophical. I looked for the positive. I sent positive vibes to the winners.

I was as pissed off as hell!

Well, maybe not that much but I was very disappointed. This was where the feelings were kicking in. I know about acceptance, moving forward, letting go of disappointment, blessing others who achieve what you want – but I still had feelings. Sometimes in the new age writings it seems like they think I am Buddha. I am not that nice!

So I felt pissed off for a couple of hours. It was great. I got in there and really wallowed in it. I felt the feelings and they passed. They no longer hold me back. I can be authentic and not pretend I am something I am not. I wasn’t unpleasant, in fact I genuinely congratulated the others but I allowed myself to feel the feelings. Some well intentioned people around me tried to shut the feelings down but I knew what was right for me.

What about you? What is right for you? How do you process your feelings? Leave a comment and let me know.

They say that the quickest way around is through. If you want to be free of the damage your feelings can cause to you and those you love (or even just your work colleagues), don’t squash the feelings down. Feel them. Process them. Have a tantrum if you need to (just make sure it is in an appropriate place). Once the feeling has gone you are free to do what you know you must.

Me…. I am now looking around for open mic nights at the many Melbourne comedy clubs. I won’t let one little set back get in my road – no matter how disappointing!

Enjoy!

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Go to the Edge!

Greetings!

If you follow me on Twitter or have seen my FaceBook page recently you will know that I am doing my first stand up comedy show on Saturday.

I don’t mind confessing that I am a little scared! I like to think I am a little funny and that I keep people amused at parties but being on stage in the spot light is a little different.

You may also know that I am a professional speaker so being in front of people is not a new experience for me. But there is a huge difference between cracking a few jokes during a one hour session and making people laugh constantly for 5 minutes.

5 minutes!! It is not long but it can seem like a life time. I had a routine written and I was pretty confident (to be honest I was a bit to confident!) and then I performed it in front of ten friends at

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a workshop we had yesterday. Ouch!! Wasn’t that good. So I have spent a lot of yesterday and today rewriting my 5 minutes of comedy.

I have thought about doing this for ages. There is no reason for me to do this other than to go to the edge and peer over. I don’t want to fail. I want to be funny! In fact, to be completely honest, I want to get to the next round. For years I have avoided this but I can’t do it any more.

What about you?

What have you always wanted to do but have been avoiding? Where is your edge?
Do you have times where you live on the edge or can you only see the edge from where you are?
“It’s somewhere over there in the distance.”

Spending time on the edge is scary, but fulfilling. My confidence and self belief are growing. My willingness to do the impossible or at least the unthinkable is growing. In fact the more time I spend on the edge, the more it moves further from me.

Come to the edge with me. Let’s see what we can do!

Warwick Merry
The Get More Guy

Photo: Flickr/Matt N Johnson

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What’s your ROI?

I was speaking to the Australasian Marketing Manager of a large IT company today. Naturally we got to talking about Trade Shows. He said that he always measures the ROI of the show and they are becoming to expensive and the cost per new client was too high. So much so that he was going to avoid Trade Shows for quite awhile.

Then he steeled himself. Surely as a supposed Trade Show guru I would try and talk him back to the Trade Show. So naturally I said, “Good on you, if the ROI doesn’t add up – don’t go!”

Of course we chatted more and I shared my thoughts on the value of Trade Shows but what was important is that he measured the value of the show to his company. So many exhibitors don’t! They go for a nebulous, immeasurable reason – or worse a measurable reason that they don’t measure, and then can’t tell if it was worthwhile going.

Trade Shows are big business. The organiser is in it to make money – they charge accordingly. You need to ask yourself is this the best place for your business to place your marketing money. For some businesses a Trade Show is the back bone of their marketing plan, for others it is an excessive waste.

What about you? Is the Trade Show worth it? If you don’t know you need to find out how to measure that. Naturally, I am always happy to help!!

Enjoy!

Warwick Merry
The Get More Guy
www.warwickmerry.com
www.getmoreblog.com
www.getmoreshowsuccess.com

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Christmas is for giving!

This is our tree. Loaded with presents for our loved ones. In fact, our tree is a little depleted of presents because we had a party on the weekend and people took theirs for the big day.

As I was thinking about Christmas (one of my favourite times of the year), I considered what I have been told as a kid, that Christmas is for giving. It was only when I wrote that sentence down that I noticed the truth of it.

“Christmas is for giving” or possibly “Christmas is forgiving”.

What a cool thing!! Christmas is forgiving. What a gift to give yourself and others this year!! Forgiveness!

Who are some of the people and institutions you could give the gift of forgiveness?
Yourself – Is there anything you blame yourself for that you could now let go of?
Your family – Do you still hold any grudges for things that your family members said, did, didn’t say or didn’t do?
Your friends – Do you have any friends you need to forgive?
Institutions – Are there any companies (banks, post offices, utility supplier, ISP’s, online services etc) who have crapped you off this year that you need to forgive?

You know the best thing about forgiveness? You are the one that benefits the most. By forgiving others you get freedom from baggage that you have been carrying around all this time. You get to lighten you load and focus on being the real you, not someone driven crazy by the weird and wonderful people in your life.

Give it a try!! You may be surprised at the results and you don’t even have to use gift wrapping!!

Enjoy!

Warwick Merry
The Get More Guy
www.warwickmerry.com
www.getmoreblog.com
www.getmoreshowsuccess.com

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Are Trade Shows Dead?

I read on Twitter that Trade Shows are Dead.

Gordon Haff from CNET news wrote how technology has made many Trade Shows irrelevant. You can see the article here. It’s a good article and has some solid arguments. But I disagree.

Scobleizer blogs that Social Networking has also killed, or at least wounded Trade Shows. But I disagree.

Of course I would think that. I make money consulting to Trade Shows and companies that exhibit at them. Let’s look a little further, beyond the initial cynical reaction.

I think that Trade Shows as we knew them maybe dead, but not completely dead. Trade Shows are an incredibly expensive exercise. Floor space, booth costs, staff costs, promotional items, pre-event marketing, post-event follow up and opportunity costs can total to staggering amounts. Naturally, senior executives are considering ROI numbers and asking is it worth it.

Are Trade Shows Worth It?

The answer is a definite maybe. So many companies are not smart about their Trade Shows. They hemorrhage money for little return. Their booths are way over the top in an effort to be “the best”, their give aways are ridiculously expensive and not aligned with their message, they do not qualify prospects, they have the wrong people on the stand, they don’t followup effectively but worst of all, they have no idea why they are really there at the show. Naturally the ROI numbers are not there.

Trade Shows are speed dating for your customers. Your target market is walking up to you and saying “sell your stuff to me”. Prospects go to willingly buy from you, or at least do further research on your products/services and your direct competitors. A smart operator will make a Trade Show pay off big time. It is knowing why you are there, doing the pre-event marketing to get your prospects and clients in, having the right people in the booth with the relevant training about what they are to do, qualifying your prospects (even have them tiered), creating a buzz at the booth to get people in, following up within two days and then having a post-event review to look at what can be improved next time.

A smart operator will also realise while their competition is pulling out of shows, they will have a bigger market share. If they work the

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show well, their ROI can be increased.

Social Networking and Trade Shows

Social networking and technology in general has had a significant impact on Trade Shows.

Webcasts, Teleconferences, Viral Videos and many other forms of technology now mean that messages once given at these shows, can now be delivered far more effectively. As Haff says, companies like Apple have an easy access to the market place via their stores so you can touch and feel the product without the hustle bustle of the show.

Social networking also increases the buzz. Look at Twitter. Whenever their is a show on, blow by blow descriptions of presentations, booths, exhibitors and even the people attending are posted with pictures for all to see. This then attracts those thinking “is it worth it this year.”

It’s not Dead, it’s Resting

In the words of Monty Python, the Trade Show is not dead, it’s resting. It’s format is tired. The old way doesn’t work. Once the Trade Show does a bit of navel gazing, you will find the invigorated New and Improved version!!

The technology will never replace the face to face meetings of clients, colleagues, customers, suppliers and random interactions that you have at a Trade Show. But the technology of having virtual trade shows, webcast product launches and announcements, blogging latest releases and other forms of social media to interact with “your herd” mean that there will be an integration of this technology with the traditional Trade Show.

I look forward to it.

I look forward to the continual evolution of this market place. But some things will never change. The need for planning, setting KPI’s, knowing how ROI will be measured BEFORE the show/marketing activity, having the right people in the right place at the right time, pre-event marketing, post-event followup and the role that the senior management team have in the event.

The intent is the same, but the execution will be different. Face to face, technology to technology or just watching it all happen on your PDA.

I am looking forward to it immensely.

Warwick Merry
The Get More Guy
http://www.warwickmerry.com/
http://www.getmoreblog.com/
http://www.getmoreshowsuccess.com/

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Social Networking

I Twitter.

In the course of my Twittering I have come across Paul Warren from Warcom. He has had some success with social networking in its positive impact on his business – www.warcom.com. So I thought it may be interesting to hear about it.

So without further adieu – here we go!

Part 1: Social Networking with Customers
Since the infancy stages of my business journey, I have always been a strong believer in the adage that ‘there is no better form of marketing than social networking’. Over the past few years, however, the majority of my ‘social networking time’ has been concentrated towards contributing to online forums. Until recently, the likes of Facebook, and Myspace, were rather limited in their social networking scope, especially in relation to Warcom’s core business.

So where do I spent my time?

Whilst having been a long-standing member of the hugely popular forums Whirlpool and Overclockers Australia (OCAU), it is quite clear by the number of posts I have racked up, that I spend considerably more time on Whirlpool (16,000+ posts) than OCAU. Both forums have their positive and negative aspects.

Whirlpool is a bit too ‘regimented’ in my opinion, where its members must adapt to the Whirlpool style in order to fit in. While ensuring that I cross all my T’s, and dot all my I’s, I give potential customers the time they deserve, and the benefit of my industry experience. It is only when armed with intelligent answers, can my potential customers make informed decisions. Mutual respect goes a long way, but do not forget to watch out for the trolls!

On the flip side, when we look at OCAU, their member base is much more free and easy going, pretty much being themselves, and you can let your hair down and just ‘hang out with the boys’ so to speak. Whilst I do not condone over use of expletives and vulgarity, they are allowed on OCAU, and even the occasional ‘skin pic’ seems to float past the admins from time to time!
And then there’s Bigandy…. Do not get me started on this fella!

I do, however, believe that neither of these forums are overly useful (for me) in terms of ‘business networking’, only ‘customer networking’. I will explain what I mean by this towards the end of the article.

So what is my point? What is my plan? Why so much time on forums?

Simple – I am building a ‘Presence’!

From time to time, I jump into the help ticketing system and help my staff out with questions that our customers email to us. Without a doubt, almost every single time, I am told by a customer, “Hey, you’re that warcom guy! I love your posts, they were helpful to me!”

So, with comments as straight forward as that being thrown at me, I can see that my ‘presence’ in those forums, has contributed the following:

  • I am building my public online image – customers get to know me.
  • I am building my company’s public image – customers get to know who we are, understand what we stand for, and how we view them.
  • My contributions in online forums are leading to sales – $$$ is important to stay in business!
  • I am utilizing the power of NLP with would be customers! Whilst my presence might not lead to a sale immediately, customers will remember me!

Part 2: Social Networking With Business People
As I previously opined, I believe Facebook and MySpace are next to useless for Warcom pertaining to Social Networking.

Twitter on the other hand – I now believe Twitter is amazing! (it has taken a while!) I have managed to strike up some very mutually beneficial ‘business networking buddies” using Twitter. Notably, the likes of Warwick ‘Mr Get Energised’, Glenn ‘Copyman’, and our resident ‘Energiser Bunny’ Sam from thinktankmedia. If not for Twitter, our paths would have neither crossed, nor afforded us the opportunity to bounce ideas off each other.

So, taking all of the above mentioned into consideration, Social Networking is fantastic for doing the ‘meet and greet’ with customers, and keeping in their good graces, and to meet new faces.
As an example, the speed at which the Internode ‘Social Scene’ has developed is staggering, and if companies fail to jump on board now, they may as well take their bat and ball, and go home right now.

Social Networking is a very powerful tool when done right, however, just like a precision instrument, it is the skill of the engineer behind it that dictates whether it works in perfect harmony with others, or falls dead flat.

Paul Warren.

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What are you listening to?

What are you listening to right now?

Not what is on the radio, not what is on TV, not what others are saying but what is it that is in your head? What is the endless loop of self talk saying?

So many people hear “You probably won’t get that sale”, “you won’t look very good in that out fit”, “Who are you trying to kid with that idea”, “Better be scared of where the economy is heading” and a vast array of other negative things.

STOP IT!!!

Your thoughts become your words.
Your words become your actions.
Your actions become your habits.
Your habits become your beliefs and
Your beliefs set your destiny.

Choose the positive thoughts. Use words that show those thoughts. Take action to reflect your words and you will ensure your habits, beliefs and destiny are on the course to success.

So………

what are you listening to now?

Enjoy!

Warwick Merry
The Get More Guy
http://www.warwickmerry.com/
http://www.getmoreblog.com/
http://www.getmoreshowsuccess.com/

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Don’t Get Lost Following Your Intuition

There has been a lot written over the years about following your intuition. Many people have been on some weird, wacky and wonderful journeys over time. But while a lot of writing, blogging, texting, reading and listening has been done, I still get asked time and time again “How do I follow my intuition?” What I propose is not THE answer, more it is AN answer. It works for me, give it a try because it may work for you too!

First up, what is your intuition? Some think it is your subconscious talking to you, some say it is a gut feel and others talk about laws of attraction suggesting a course of action. Here is how I see it. For those of you who know me you will know that I am a hippy in a suit. I have worked in the corporate world for 20 years and I have a strong spiritual life as well. By spiritual I don’t mean religion as they are different. In my life I have a Higher Power who I call God. You may call it fate, destiny, the angels, the universe, Buddha, Christ, the Force – I don’t care, what you call it is your decision. I believe because my life is better for it and it gives me strength.

How this relates to intuition is this, I believe that Prayer is when I talk with God and Meditation is when God talks to me. I have asked God many times to just send me an email, a text or even a Twitter message as they are clear, but God doesn’t. God prefers to communicate in a different manner, God does it via my intuition. While I meditate to listen, I also keep the channel open by following my intuition.

When I first became aware of my intuition, I found I ignored it. I even heard myself say later, “If only I had done what I thought I should.” After awhile, making mistakes gets boring!! So rather than saying “if only” when it didn’t work, I started listening. For me, my intuition is like a muscle. The more I use it, the stronger it gets. It helps me see things I would have missed, do things I would not have done and sense opportunities that would have passed me by.

So, when you are thinking “How do I follow my intuition,” start by listening. The voice or sense will be there. It may be faint, but it will be there. It is a slow but steady feeling that a certain course of action is the best one for you to take. It is not an overwhelming sense of urgency but a solid and constant force for positive results in you and your life.

My coaching/mentor clients sometimes say that they can’t hear it. That’s when you fake it ’til you make it. Ask yourself the question, if you could hear your intuition, what would it say – and then do that! Act as if and you will reap the rewards.

The best thing is that there is no wrong answer. You are the only one who can hear your intuition. Act with the best intent and you can’t go wrong!

Enjoy!

Warwick Merry
The Get More Guy
www.warwickmerry.com
www.getmoreblog.com
www.getmoreshowsuccess.com

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Now is the Right Time for Marketing

From a previous blog you may have read how Adobe are not having a booth at Macworld this year. It seems that they have started a trend. AppleInsider has reported that other big names like Belkin and Seagate are also not having a booth. You can read the article here.

My favourite bit in the article is where it says that smaller booths who had previously been placed out in the low traffic areas are being moved much closer to the Apple stands and the majority of the traffic.

This principle applies not only in Trade Shows but in marketing in general. Many business are taking on the mind set that business will be tough so I will cut marketing expense. This can lead to a decrease in customer awareness which in turn, leads to decreased sales which will guarantee you tough economic times!!

I am not saying “Spend like you have never spent before!!!” (That seems to be the Government line at the moment.) What I am saying is now is the time to continue working your marketing strategy. If Trade Shows are part of it, continue doing them. Continue your normal marketing as well. Some of your competitors will get scared of economic times and so will cease their marketing work, this means you have less competition for your message. If big players drop out of the marketing space (like at MacWorld) you can now get a real boost to your message.

Stick to the strategy and take advantage of the economic times. They won’t last forever and when everything picks up again, you will be in a stronger position than when they started. How cool is that!!

Enjoy

Warwick Merry
The Get More Guy
www.warwickmerry.com
www.getmoreblog.com
www.getmoreshowsuccess.com

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Get Closer by Moving Away

Web 2.0 amazes me. I mean, not like a magician making your Aunt levitate but in its appeal to the masses. In one way it is drawing us closer together but in another it seems we are moving further and further apart. We are getting closer by moving away.

Let me explain.

As a country lad (that’s why I speak slowly!), I grew up in a town of about 2,000 people. We didn’t have many people to speak to so you spoke to everyone. Everyone knew what everyone else was doing. There was even the local paper (that came out once a week) which updated you if you didn’t know. The Australian comedian Hughsey recently gave a rant about the town.

Things are different in the city. You are surrounded by people and are always alone. People don’t talk to their neighbours. We rarely acknowledge passers by. Technology has made it even worse. Protected by the cocoon of our iPod or MP3 player we blissfully ignore the rest of the world. We sit behind our computers or play our video games minimising human contact.

In fact, we have disconnected so much that we are challenged in communicating difficult news. We end a relationship via Text, resign from our job via email, have sick days via text or leave voice mail messages so we don’t have to face the person we are talking to.

Along comes Web 2.0.

All this time we are alone builds our desire to genuinely connect – but we can’t handle the rejection if it doesn’t work. The technology can act as a great barrier and we can connect without risk. You can Twitter someone on the other side of the world, have a couple of short 140 character jokes and all is good. You can post things on Facebook, MySpace and you Blog to let the world know what you think (hey I have two blogs!! This one and the Trade Show one – double the nerd!) You can link with people on FaceBook and Linked in. You may even have thousands of connections, friends, affiliates, followers without realising it is more than the population of my home town!! You may even break out of the 140 character restriction and email your new friend.

Want to surprise someone? Offer to meet them in person! If they agree to meet, you will find one thing. To be more precise, I found one thing. People will be more open via technology then face to face. We don’t like putting ourselves at risk. We can’t delete the post, change the blog content or take back what we said.

My challenge and one that I issue you is to be authentic. Just be you. People will love it and will love (or at least like a lot) you for doing it. The other challenge is to talk to your neighbours. Tweet them in real life. Chat to the people on the train. People down the street. You don’t have to be deep and meaningful but while technology is great, NOTHING beats human connection!

Enjoy.

Warwick Merry
The Get More Guy
www.warwickmerry.com
www.getmoreshowsuccess.com
getmoreblog.blogspot.com

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How to be a No Show

It is always the big question. Should you exhibit at a trade show or not? Especially if you are a bigger player in the market where people will be expecting you there. If you decide not to show you have to take action on it.

As and example, Adobe have decided not to show at Macworld this year.

What would have been disastrous would be if they just didn’t show, or worse if show organisers said they were going to be there so Adobe would have to go on the defensive. Now I am sure Macworld wouldn’t do that, but other less scrupulous event organisers may try and “bully” or “influence” a significant player to exhibit at their

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show. What Adobe did was communicate via the media that they were not exhibiting. You can read the article here.

You will notice that although they are not exhibiting, they will still have a presence at the show. Some are saying that, along with a large number of layoffs, Adobe are feeling the pinch of the current financial crisis. Whatever their reason, their approach to managing their “No Show” has been well done.

While I am still of the belief that now, more than ever, exhibiting at a trade show is a great thing to do, if you are going to be a No Show, you need to manage it well. You may not have the bucks that Adobe’s PR department does so lets learn from them!

Enjoy!

Warwick Merry
The Get More Guy
www.warwickmerry.com
getmoreblog.blogspot.com
www.getmoreshowsuccess.com


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How are your Speed Dating Skills?

To me, trade shows are just like speed dating. Let me explain.

Normal shopping or purchasing is not focussed. You may be there to buy what you want or you may be hanging around the shopping centre with friends. Maybe you are just spending time with your partner.

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Booth Location

Over the weekend, I spent time at the Mind, Body and Spirit expo in Melbourne. I was there to work with a client of mine and also to check what others were doing at the Trade Show.

I was chatting with a booth holder who had a large corner booth right near the food area (which was next to the toilets). They took that booth because it was at the far end of the room away from the exits. They learnt last year that too close to the exit/entrance means that people rush past you in the excitement to get in or the desire to get out.

What they were finding this year was rather than the access to the crowds that were dining that they expected, that they got ignored completely! They thought it was just like being near the entrance. People either were in a rush to go to the toilet or were having a rest and something to eat so had zoned out of the show completely. They just wanted to sit and rest.

So based on their experience and one what I have found over time, here are a few tips on booth location:

  • Not next the toliet/dining area
  • Not next to the entrance/exit
  • Be wary of aisle ends – while they have two sides, people are sometimes so focussed on getting to the next aisle that they miss you
  • Try to get 1/3 to 1/2 aisle away from the entrance, by the time the patron gets to you they will be ready to buy/ask questions. They first 1/3 to 1/2 is just “getting the feel”.

Because you are investing significant time, effort and resources into your Trade Show, you want to get the best location you can!

Enjoy!

Warwick Merry
The Get More Guy
www.warwickmerry.com
getmoreblog.blogspot.com
www.getmoreshowsuccess.com

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Freebies – do you need them?

Have you seen the freebie trolls?

You know the ones I am talking about, they walk around the trade show or expo taking freebies from every booth they pass. They are sort of like the anti-Santa. They just keep filling their sack with all of the treats available.

It is enough to make you ask the question, do you need freebies on your booth? I mean what’s the point if it is just the trolls who are going to take them all?

It is a good question, do you need the freebies or promotional item. A better question would be whats the value of having a promotional item? With your trade booth, you want to always consider what is the value. With your promotional item there are several things to be considered:

Cost per impression – Don’t just consider the cost of the item but think about how often you get a chance to lock in your branding. This is why t-shirts and coffee cups can be effective items versus a disposable toy or golf tee.

Relevance – To strengthen your brand and your message, go for items that match your theme, organisation and message.

Streamed – Consider streaming your promotional items so that only qualified prospects get the higher valued promotional items and having something of lesser value for unqualified prospects and freebie trolls.

While these are not the only things to consider for your promotional items, they will definitely aid you in Getting More value from them.

Enjoy

Warwick Merry
The Get More Guy
www.getmoreshowsuccess.com
www.warwickmerry.com

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Check Your Facts

I don’t know about you, but sometimes I get all fired up about what I think and not what I know. Let me explain.

Out the front of our house are about 10 large pine trees. The previous owner planted them about 15 years ago thinking they would be a nice 1.2 metre (4 foot) hedge. Being trees rather than shrubs, they grew (and grew and grew and grew and…) and now they are about 6 metres (20 feet) high and skillfully blocking all of the sunshine that could be shining into our house.

When discussing getting them cut down my wife and guessed it was going to cost about $5,000 – $10,000 based on an old quote from a few years ago. Being a little financially conservative, naturally I allowed more for the $10,000 than the $5,000. So we didn’t worry about them. They are not a priority and we could get them cut down at a later date.

For some reason last week, I had the feeling to find out how much it would cost to get them removed. There was a firm who I had seen around a bit and I knew them to be reputable and will full insurance coverage. I rang and booked for a quote (and then promptly forgot about it!)

When they came around today, I was pleased to find out it was on $2,500 to get all the trees and stumps removed. We will still probably defer it as it is not a priority, but it is good to know the facts.

How many times have you or your company made decisions without the readily and easily available facts? Guesses, ideas, feelings, vibes, intuition and plucking it out of the air can not compete with facts. Don’t get me wrong, sometimes these things are good enough or even essential, but sometimes it is the facts that make the difference.

So for this week, my challenge to you is to channel your inner Joe Friday (from Dragnet) and ask for “Just the Facts”.

I guarantee it will make your decisions a lot more clear cut.

Enjoy


Warwick Merry
The Get More Guy
http://www.warwickmerry.com/
http://www.getmoreshowsuccess.com/

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